Evelyn Hair Products produce natural hair solutions for the Afro Caribbean market. Fro is Evelyn’s latest range of products for males, females and children which contain no drying ingredients or intolerant chemicals leaving the hair less greasy, reducing the chances of breakage to the hair.
The difficult task set before us was to create a product brand that communicated the natural benefits of the product, whilst being visually appealing to all ages, and that had shelf impact to compete with other 'funky' hair products of a less healthy nature.
limegreentangerine developed the branding for the new range including name generation, logo and packaging.