Simple, honest, tasty
Tucked in on trendy Mill Lane in Cardiff’s café quarter, Pitch Bar & Eatery is fiercely independent, priding themselves on simple, honest and tasty food with a modern Welsh flavour. Offering artisan dishes, cocktails and craft beers, they needed a brand that could pierce the noise. We were asked to develop a visual identity and grow their communications to reflect both being a place to grab a tasty bite or simply enjoy a relaxed drink away from the madding crowd.
Enjoying a gastronomic boom in recent times, Cardiff is now awash with choice of carbon-copy chain restaurants and bars, so competing as a stand-alone destination on one of the city’s most iconic streets was an exciting challenge.